The Millcraft Group Joins Two Sides

Submitted by: Phil Riebel 02/01/2013

Over its 90-year history, Millcraft has grown from a single merchant effort to a regional force with national and international capabilities, representing 30 paper manufacturers and 150 grade lines.

CHICAGO (February 4, 2013) –   Two Sides today announced that The Millcraft Group has become a member,  joining with other companies across the graphic communications value chain  to promote the responsible production, use and sustainability of print and paper.

“We are tired of listening to false green messages,” say Millcraft President Travis Mlakar.  “The reality is that the environment has no bigger ally than the paper industry. Paper and print combine to offer a communication method that is recyclable, sustainable, proven and effective. We believe once people know the facts, they will see there is no more effective or sustainable option than paper and print. We initiated our own integrated marketing campaign, ‘Do You Know the Facts’ to raise awareness about the environmental and business benefits of print as a marketing and communication channel.  Our membership in Two Sides helps us broaden our own efforts even further,” he says.

“We are thrilled at the enthusiasm The Millcraft Group brings to Two Sides’ education efforts,” says Two Sides President Phil Riebel.  “Print and paper have a great environmental story to tell, and staunch advocates like the folks at Millcraft are important to our effort to spread the word to as many people as possible. 

“Print and paper will continue to be an important communications tool that will co-exist with electronic communication, so it’s important that we continue to educate people about the renewable nature, recyclability and other sustainability benefits of ink on paper,” Riebel adds.  “It’s also important to let people know that print and paper are a vital part of our economy, supporting millions of jobs across the United States.”

About The Millcraft Group

Over its 90-year history, Millcraft has grown from a single merchant effort to a regional force with national and international capabilities, representing 30 paper manufacturers and 150 grade lines.  Millcraft Paper has distribution centers in 11 cities, covering 7 states and Canada with over 500,000 square feet of warehouse space.   They stock more than 8,000 items with $15 million in inventory and 144 million pounds of paper converted annually.  Millcraft believes in a team approach between its suppliers and customers in order to ensure that its customers and end-users get the best paper products available. The company strives to educate every paper consumer about the importance of purchasing environmentally responsible paper.

 

About Two Sides

Two Sides is an independent, non-profit organization created to promote the responsible production, use and sustainability of print and paper.  Started in Europe in 2008, Two Sides is now active in more than 12 countries.  The organization has more than 1,000 members that span the entire print and paper supply chain, including pulp and paper producers, paper distributors, ink and chemical manufacturers, printers, equipment manufacturers and publishers. For more information about Two Sides, please contact Phil Riebel at 1-855-896-7433 or pnr@twosides.info, or visit the Two Sides website at www.twosides.us