Print and Paper Have a Great Environmental Story to Tell
Print and Paper is recyclable, powerful and based on a renewable resource. In a multimedia world, it continues to be highly effective and can be a sustainable way to communicate when produced and used responsibly. Explore our website and find out why today!
Myths and Facts
Paper has been around for more than 2000 years, and for good reason. It's a highly effective and versatile means of communication. Even in today's digital age with the vast array of alternative media to choose from, paper's unique aesthetic qualities and practical appeal are unmatched.
Paper is highly sustainable, too. But as attention to the environment has increased in recent years, so have myths and misconceptions that the paper industry is responsible for large-scale deforestation and adverse impacts on the environment. As always, there are two sides to every debate, and paper has a great environmental story to tell.
Two Sides presents the facts about paper production, use and recycling to dispel the myths, promote well-informed, confident media buying decisions and encourage greater responsibility throughout the life of paper products.
To get the facts about the sustainability of Print and Paper click below:
MYTH Making paper always destroys forests
MYTH Paper is bad for the environment
MYTH Making paper uses a lot of energy and has a high carbon footprint
MYTH Only recycled paper should be used
MYTH Print and paper is wasteful
MYTH Electronic communication is more environmentally friendly than print and paper
MYTH People want to switch to digital
MYTH Packaging is wasteful and unnecessary